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The pollsters taking the pulse of the country on their political leanings before the election got it wrong, which makes us think about how companies are often getting the data in their supply chains wrong, and predict the wrong outcomes. In this podcast episode Alison and Lora discuss how to incorporate social media, unstructured data, and customer sentiment into supply chain operations. Listen in for a perspective on why these important cues get overlooked and how to fix it.
Straight Talk With Supply Chain Insights – Podcast episode #196