Constance Korol, Director of Marketing with Supply Chain Insights, interviews Lora Cecere Founder and CEO of Supply Chain Insights, on the latest research behind The Role of the Store. Hear Lora describe the successful retail stores as a destination providing a good customer experience rather than the old traditional sales only model.
Constance Korol, Director of Marketing with Supply Chain Insights is your host on this episode of Straight Talk With Supply Chain Insights. Constance interviews Lora Cecere on the latest company research report, The Role of the Store. Find out what stores are on top and why. Hear how the companies that provide a good customer experience and view their stores as a destination such as Lululemon Athletica with in-store yoga classes, are winning.
Read the full research report on Role of the Store:
Straight Talk With Supply Chain Insights – Podcast #40