Big Data Handbook

Survey Details

The research for this report was conducted from May – June, 2013. It is based on an online survey among 123 manufacturers, retailers, wholesalers/distributors/co-operatives and 3PL (third-party logistics) providers who are at least a little familiar with big data.


To understand how supply chain leaders are building capabilities to harness big data.


Big data is more of an opportunity than a problem: 76% consider it an opportunity, 28% already have a big data initiative in place and another 37% plan to. The possibilities of big data are endless. It starts with thinking about how to use different data in a differentiated way.

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Big Data Survey/Handbook Sumary Charts – 8 JULY 2013 from Lora Cecere Supply Chain Insights

View more documents from Lora Cecere, Abby Mayer and Supply Chain Insights

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