About Us
Who We Are
Founded in 2012 by Lora Cecere, Supply Chain Insights is a research and advisory firm focused on helping organizations understand what drives supply chain performance. Through research, benchmarking, advisory work, speaking, and custom studies, Supply Chain Insights helps leaders move beyond buzzwords and make better decisions about planning, technology, transformation, and organizational alignment.
Because Supply Chain Leaders Need Better Answers
Supply chain leaders face constant pressure to deliver more while the market keeps changing. Every day they hear new promises about technology, analytics, and transformation, and few of them are tested against real performance. We built Supply Chain Insights to offer something different: independent research, grounded in financial data and the voice of practitioners, that shows what works and what does not.
Too Much Noise
Supply chain leaders are surrounded by vendor claims, recycled trends, and disconnected advice.
Too Little Independent Perspective
Few voices are free from a product to sell. Leaders need research and advice that is objective, fact-based, and willing to challenge the status quo.
Performance Is Hard to Measure
Companies struggle to know which metrics matter and how they compare. We connect supply chain practices to financial results so leaders can see what is possible.
Change Is Hard to Execute
Good ideas stall without alignment, the right priorities, and process change. We help teams turn insight into action that lasts.
Founder & CEO
Meet Lora Cecere
Lora Cecere founded Supply Chain Insights LLC and writes the popular enterprise software blog Supply Chain Shaman. A LinkedIn Influencer and Forbes contributor, Lora has authored twelve books.
With more than 20 years of experience as a research analyst at AMR Research, Altimeter Group, and Gartner, Lora brings deep expertise in supply chain management, strategy, and technology. She has worked with more than 1500 companies on supply chain strategy and frequently speaks on how supply chain processes and technologies must evolve to meet changing business needs.
Independent. Data-Driven. Unafraid to Ask Hard Questions.
Independent Research
Supply Chain Insights is not built around vendor promotion. Its work is grounded in analysis, benchmarking, and direct industry experience.
Long-Term Performance View
Supply Chain Insights looks beyond short-term trends to understand how companies perform, improve, and create value over time.
Executive-Level Perspective
The work is designed for leaders making high-stakes decisions about strategy, planning, technology, and transformation.
Practical Application
Supply Chain Insights does not stop at theory. Research is translated into advisory, speaking, workshops, frameworks, and actionable guidance.
Our Perspective
Our point of view comes from more than a decade of research, financial benchmarking, and work with supply chain leaders. We believe progress starts with honest answers about what actually drives performance. These five beliefs shape everything we publish, teach, and advise on.
Supply chain excellence cannot be defined by popularity.
It has to be measured through performance, improvement, and value.
Technology is not transformation.
Technology creates value only when processes, data, and people change with it. We help leaders separate what is promising from what is proven.
Planning must become more outside-in.
Planning built on enterprise data alone is slow to sense change. Using channel, logistics, and supplier data reduces latency and improves forecast value added.
Metrics shape behavior.
What you measure drives what teams do. A balanced portfolio of metrics, tied to financial results, leads to better decisions and higher market value.
Independent thinking matters.
Supply chain leaders deserve advice free from vendor influence. We follow the research, even when it challenges conventional wisdom.
At Supply Chain Insights, we take client interaction seriously.
We are grounded in everything that we do by four principles:
Research Sells. Relationships Renew
Research is at the core of what we do, and we are known for building differentiated relationships with clients.
Integrity
We are focused on serving supply chain business leaders. We share insights based on facts, take tough stands based on research, and have the courage to challenge the status quo.
Humility
We serve our clients. It is not about us. It is about you.
Holistic Approach
We help clients see the big picture first, and we try to deliver it in a fun, upbeat manner.
Our mission is to help supply chain make the world a better place. We want to be the first place that supply chain leaders turn to get information that matters in driving supply chain excellence.