Becoming Demand Driven at Kimberly-Clark

By July 22, 2013

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Host Constance Korol interviews Lora Cecere as she talks about her latest blog post and work with Rick Sather, SVP Customer Supply Chain of Kimberly-Clark. Hear how the company added millions of dollars to net sales as they embraced this new process and added the right technology to support it.

In this episode of Straight Talk with Supply Chain Insights, Lora Cecere discusses her Strategy Day and work with Kimberly-Clark on being more demand driven. Hear how she proceeded after much push back and lead the company to embrace the process change and added technology that ultimately added millions of dollars in net sales. Lora tells us how impressed she was with the Kimberly-Clark team and how helpful it was to have top management in support of the end-to-end supply chain journey.

Check out Kimberly-Clark, A Demand Driven Leader Blog Post:


Straight Talk With Supply Chain Insights – Podcast #29

Author Lora cecere

Lora Cecere is the Founder of Supply Chain Insights. The research firm Supply Chain Insights is paving new directions in building thought-leading supply chain research. She is also the author of enterprise software blog “Supply Chain Shaman. The blog focuses on the use of enterprise applications to drive supply chain excellence. Her book, Bricks Matter, will be published in August 2012. As an enterprise strategist, Lora focuses on the changing face of enterprise technologies. Her research is designed for the early adopter seeking first mover advantage. Current research topics include the digital consumer, supply chain sensing, demand shaping and revenue management, market-driven value networks, accelerating innovation through open design networks, the evolution of predictive analytics, emerging business intelligence solutions, and technologies to improve safe and secure product delivery. She comes to the stage with over forty years of diverse supply chain experience. She has spent nine years as an industry analyst with Gartner Group, AMR Research, Altimeter Group and is now the founder of her own firm Supply Chain Insights. Prior to becoming a supply chain analyst she spent fifteen years as a leader in the building of supply chain software at Manugistics and Descartes Systems Group, and twenty years as a supply chain practitioner at Procter & Gamble, Kraft/General Foods, Clorox, and Dreyers Grand Ice Cream (now a division of Nestle).

More posts by Lora cecere

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